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BIRKINS: Bags for Life or Overhyped?

Very few fashion items have reached the status of the Birkin. It not only appears everywhere on social media but also embodies an image of success for whoever carries it. This bag represents wealth, yet somewhere along the way, its meaning changed. Today, the Birkin pushes celebrities to engage in a silent, almost hidden competition to grab the rarest and most expensive version of it.   

The Birkin’s story began on a flight in 1981, when British actress Jane Birkin found herself seated next to Hermès CEO Jean-Louis Dumas. After her straw tote spilled open, she told him she couldn’t find a handbag that was both elegant and practical. Three years later, the Hermès Birkin was born.

Jane’s own Birkin was covered in stickers and charms, used daily, and often thrown on the floor. She famously said, “There’s no fun in a bag if it’s not kicked around, so that it looks as if the cat’s been sitting on it — and it usually has.” For her, the Birkin was meant to be lived with. Today, this same bag is often too expensive to actually use and is handled as if it were made of crystal.

You might have heard some say that Birkins are a better investment than gold. I won’t deny it. Reports like the Art Market Research Luxury Accessories Index show that Hermès Birkins have averaged around 14% annual returns over the past decade. A Birkin 30 that cost $10,000 in 2010 now sells for around $25,000. Limited editions, like the diamond-encrusted Himalaya Birkin, have reached record-breaking prices above $400,000 at auction. The bag has become a financial asset.

But do not be fooled: the Birkin is hardly the only bag to gain such value. Chanel’s Classic Flap, Louis Vuitton’s Capucines, and Dior’s Lady Dior have all seen sharp price increases and growing resale value. Chanel, in particular, has raised its retail prices aggressively. The medium Classic Flap now costs around $10,000, nearly double what it did just a few years ago.

Speaking as a 21-year-old student, I find Birkin bags too serious, monotonous, and honestly, quite boring. I’d much rather have a collection of bags in different colors, textures, and shapes. My taste leans toward Louis Vuitton, Prada, and Balenciaga, so I’ll admit I’m a little biased. Still, let me share my advice as a bag lover. Think about the colors you actually wear, the styles that fit your wardrobe, and shapes that feel comfortable to carry. A bag should be practical, but also meaningful. Maybe it reminds you of a moment, a trip, or even a trend you were obsessed with. The fun part of bag shopping is that you can stumble upon hidden gems when you least expect it. A few favorites of mine are Louis Vuitton’s Neverfull, Alma, or Speedy Bandoulière, or Balenciaga’s Le City.

Add a bit more spice to your outfits with bags that are full of personality. Mix and match for all your moods and looks. Avoid the repetitiveness of owning just one Birkin to pair with everything, like you so often see on social media. Be different by choosing what you like; don’t follow others simply because of the obsession created by the fashion industry. Stick to your own version of beauty and style. Fashion is not always about the price tag. 

By Sofia Torrani

Sources:

https://www.cnbc.com/2025/03/22/are-designer-handbags-an-actual-investment-heres-how-returns-stack-up.html

https://www.sothebys.com/en/articles/what-influences-an-hermes-birkin-bag-price

https://www.sothebys.com/en/articles/understanding-the-latest-2025-chanel-bag-price-hikes-and-the-resale-market

https://investor.therealreal.com/news-releases/news-release-details/realreals-2025-resale-report

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